What is Greenwashing?

greenwashing explained.

Have you ever been fooled by Greenwashing? Have you ever even heard of greenwashing before?

Since becoming really interested in the health effects of certain substances used in food and body products, I’ve become more and more aware of the deceptive labeling many companies utilize to fool consumers.  The move toward protecting our bodies and the environment is being hijacked by corporations to make a quick buck.

Meanwhile, they undermine the movement with unsustainable practices, whilst taking money from those who want to protect the planet. They use many tricks including confusing terminology like “biodegradable” and words that have strong meaning for consumers like “natural” “good” “pure” to hide the nasty ingredients in fine-print on the back.

With these labeling tricks they inflate the price of still-toxic products to make more money for themselves.  Here’s a guide to understanding and identifying greenwashing, and all the reasons such products should be avoided.

How to be more environmentally conscious (without spending money)

40+ ways to be more eco friendly that are free or will save you money

For some people, living an eco friendly lifestyle may seem daunting or out of reach, and many would think of it in economic terms. Organic costs more, natural fibers cost more, installing solar has a big upfront cost/im renting and can’t make modifications, etc. My belief is that any change toward a more conscious lifestyle is better than none, and small things can still make a difference.

Here’s some ways you can be more environmentally conscious which are free, low cost or can save you money on things you already purchase.